LOGO • BRANDING • INTERIOR BRANDING • PHOTOGRAPHY
Rodkey's is one of the top CBD retail companies in San Antonio. The Rodkey family came to us with their vision of having an upscale retail facility and entrusted us with crafting a classy brand that included allusions to the old school apothecaries.
The family's desire to hearken back to the vintage apothecary days inspired the design of the logo. We were able to include the classic mortar and pestle typically used in pharmacies within the lower bowl of the S, giving the design a unique and suitable feel.
This web project was unique in that we created the initial design for the website but once it was built, we handed over control to their in-house team. Our design was modern but with a hint of the classic - just like the rest of their brand.
Since we were able to develop the look and feel of the brand from its inception, Rodkey's contracted not only to design the look of the retail packaging but also consult on the look of their retail locations. We consulted on the colors, materials and finishes of the retail locations and created 3D renderings of the spaces so they could see how it all worked together before moving forward.
We came up with designs for the business cards for the owners as well as the label design for the various products that they offered within the store.
Since the company was brand new, we needed photos to populate the website as well as to fill out their marketing material. We went to the opening of their first location and photographed the interior.